Strategic
Documentation.
Quarterly and annual reports for SHAWARMA TIME. Performance metrics, capital deployment tracking, and operational intelligence.
- Latest Report
- H1 2026
- Active Units
- 42
- Tracked Capital
- $6.9M
- On-Target
- 71%
Every number explains itself.
Strategic Report · H1 2026
2026 H1 SHAWARMA TIME — Growth & Market Expansion Report
SHAWARMA TIME has emerged as the premier quick-service shawarma platform integrated into US gas station infrastructure. Strategic focus on high-efficiency units that convert high-traffic fuel stops into food revenue centers.
Strategic Pillars
Gas Station Integration
Premium Unit Placement
Strategic placement in high-traffic fuel corridors across 12 US states.
Shawarma Excellence
Signature Menu
Heritage recipes and fresh ingredients driving customer loyalty.
Operational Efficiency
Smart Discipline
Smart Discipline Score tracking ensures consistent quality across all units.
Key Metrics
Active Units
42
Tracked Capital
$6.9M
Avg Daily Gain
$450-$950
Payback Target
24-30 months
On-Target
71%
June 2026
Unit Performance Tiers
Unit Performance Classification by Daily Net Gain
| Class | Daily Gain | Status | Eligibility | Count | % |
|---|---|---|---|---|---|
| Elite Performer | $900+ | Replication model | Multi-Unit Tier | 4 | 9.5% |
| High Performer | $700-$899 | Asset protection | Expansion | 12 | 28.6% |
| Target (Class A) | $450-$699 | Baseline target | Standard | 18 | 42.9% |
| Developing | $300-$449 | Stabilizing | Probationary | 6 | 14.3% |
| Intervention | <$300 | LiveOps support | Hold | 2 | 4.8% |
Revenue Architecture
Gas Station Lease Fees
Location acquisition for premium fuel corridor placements
Amount
$15,000 per unit
Equipment & Build-out
Specialized food service equipment, CCTV, POS systems
Amount
$50,000 per unit
Food Sales Revenue
RecurringDaily food sales averaging 50-70% gross margin
Amount
$9,000-$21,000/mo
Royalties (6%)
RecurringPerformance-linked revenue stream
Amount
$540-$1,260/mo
AFFAREM Fee
RecurringSmart monitoring, CCTV, control layer
Amount
$650/month
H2 2026 Strategic Plan
Expansion into 8 additional states while maintaining operational excellence.
Corridor Expansion
Secure 40 additional high-traffic fuel stops
Target
20 states by end of 2026
Quality Standardization
Unified preparation protocols
Target
100% consistency by Q4
Smart Discipline Integration
Full AFFAREM suite deployment
Target
All 82+ planned units
Strategic Mandate
"Growth through consistency. Scale without compromise."
"Shawarma is not a product; it's a discipline. Every wrap, every rotation, every interaction is measured and optimized."
— SHAWARMA TIME Operations Philosophy