Adnan Ahmet
Marketing Lead — Turkey

Adnan Ahmet carries one of the most sensitive roles in the company: translating Ölmez from a business system into a market story. In Turkey, food is not only a product. It is memory, pride, street culture, identity, family, and rhythm. Marketing a Turkish food business badly would make the company look artificial. Marketing it well gives SevetTeam cultural power.

His role is not to create noise. It is to make the market understand why Ölmez is different. He does not sell shawarma as another food product. He frames it as part of a larger business architecture: Turkish restaurants in major cities, gas station shawarma units in the United States, micro-start programs for small operators, and AFFAREM as the control layer behind the branches.

In Turkey, his work also connects to the story of the 42 British franchise holders with Istanbul experience. This is a powerful narrative: Istanbul trained the food instinct, Britain added operational discipline, and SevetTeam turned both into a scalable model.

Adnan’s value is not only advertising. His value is market belief. He makes the company feel Turkish without becoming old-fashioned, international without losing its roots, and operational without becoming boring.